Bob Wilber grew up aspiring to follow in his father’s baseball footsteps, and while he was able to secure a full college scholarship and later spend parts of six years in professional ball, as a player, coach, and scout, his mother’s writing, communications, and public relations skills were what eventually defined his career. After a successful and adventurous sports-marketing trek through the sports-apparel business, agency work, and professional indoor soccer, he saw his first drag race as he closed in on his 40th birthday. Little did he know that he’d go on to spend 20 consecutive years as a team manager and PR representative for Del Worsham and then Tim Wilkerson, two of the most popular Funny Car drivers on the NHRA tour. At the conclusion of the 2015 season, Bob ended his drag racing run in order to take on an important personal assignment. Over the course of 2016 he wrote his autobiography, entitled “Bats, Balls, & Burnouts.” It was released in late May, 2017 and is available on and other major online book retailers, in both printed and digital formats. For the last year, Bob has been writing a new book, in the “historical fiction” genre. It’s entitled “How Far?” and was published on January 22, 2022. It is available on Bob’s website was launched on February 10, 2022. Visit Bob’s Site to learn more about his life and his books.

First-Hand Vision of How PR Works, a Reunion, and Buster News

October 25th, 2022

I recently wrote about a relaunch of the publicity plan for my second book How Far? and now I’m here to report on the first full week of the effort made by Ascot Media Group. As advertised, they came out firing and the media responses started rolling in on the first day which, for the record, […]

Writing. You Know… Like, Words and Things

October 3rd, 2022

One of the most common questions I’ve heard, since the day I launched my actual creative writing career after retiring from the real world (if a life in sports like baseball, soccer, and drag racing can even be considered the real world) is “How did you do that? How did you even know where to […]

Inevitability, and Other Ramblings

September 21st, 2022

Greetings boys and girls. It’s a fine September day in Minnesota, with refreshing temps in the low 60s and a sky so blue they should name a Crayon after it. Yesterday, Barbara and I went for a walk. We do this often. It sounded like a grand idea. It wasn’t until we were possibly 200 […]

Branding… And a Quote From My Memory Page

September 9th, 2022

My post on LinkedIn yesterday started with these words: “It’s all about branding.” And that’s what I’m up to. Branding. Not branding cattle, not brands of cereal or automobiles, but instead branding myself as an author. Why? Because this is what I am now. This is what I do. I write books and hope people […]